The Noble Purpose Book: The Impact of Meaning on Life, the Economy, and Society

Why do you do what you do?
What does your organization stand for?
Which organization do you want to lead?

To remain successful as an organization or company, you must develop into a conscious ecosystem in which employees are encouraged to realize themselves. People become engaged in organizations that stand for something meaningful and that attract like-minded people. That central force or noble purpose is what connects individual self-realization, organizational decisiveness and social sustainable evolution.

The Noble Purpose Book, inspired by the author's life story, works towards an economy and society with a positive view of humanity and the world. A society in which ecology, humanism and economy go hand in hand as a basis for a sustainable future for individuals who lead a life that gives and has meaning.