The Immortal Enterprise: Surviving Disruptive Times

The lifespan of companies is getting shorter and shorter. Many will disappear in the coming years, only a few will survive successfully. What makes a company immortal in these disruptive times?

An immortal company knows how to...

Adapts smartly to a changing world
With a clear strategy it must achieve its goals
Connects employees, stakeholders, partners and customers in a unique and closed system
Protects and secures its DNA (identity and culture) in the long term
In this book, Fons Van Dyck offers every manager a proven guideline for long-term survival. He tests this against the successes and failures of more than 40 years of Apple, from rise to fall to resurrection.

The Immortal Enterprise is a unique plea for the need for long-term thinking, and mercilessly dispels platitudes and myths about successful organizations. A survival kit with practical tips and do's and don'ts for every entrepreneur in disruptive times.